Dear potential visitor,

As part of our international campaign «This is Barcelona», we urge you to reconsider your travel plans.

Barcelona is currently facing severe overcrowding, which is significantly impacting the quality of life for its residents—many of whom are struggling to find housing due to the overwhelming demand driven by mass tourism.

While we understand the allure of our beautiful city, we kindly ask you to explore alternative destinations for your travels. The continued influx of tourists—heavily promoted by the local government and the tourism lobby using public funds, including the tourist tax—only worsens these issues. Our campaign highlights these contradictions and the urgent need for sustainable solutions.

Your choice to visit other places can make a difference. By doing so, you help reduce the pressure on our city and support efforts to protect the rights and well-being of Barcelona’s residents.

Join us in sharing this message and reflect on the broader impact of your travel choices.
Together, we can work toward a more sustainable future for tourism.

#thisisbarcelona
#barcelonadiversio